School of Information and Communications Technology
New Media Communications (Certificate) - Certificate

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Program Overview

Location(s):
  • SIAST Woodland Campus, Prince Albert
  • SIAST Wascana Campus, Regina
Length: 35 weeks

Are you interested in website design, interactive media, digital marketing, animation, computer graphics? Do you have a creative mind, good problem-solving skills, enjoy working with computer software and hardware?

With technology literally reinventing the way we do things (think mobile, 3D printing, social media), now is a great time to turn your interest into a full-time career. SIAST offers a two-year New Media Communications diploma program with an optional one-year certificate program.

Our Program

The first-year New Media Communications certificate program is offered full-time at SIAST Woodland Campus in Prince Albert and SIAST Wascana Campus in Regina, with some courses available online through distance learning. It is a generalist program, meaning you’ll get a well-rounded foundation in:

  • concept development
  • digital audio, photography and video
  • graphic creation, editing and interface design
  • management principles, analytics and usability studies
  • web page design and development
  • plus electives in writing, 2D animation, 3D modeling and animation

In the second-year New Media Communications diploma program you’ll pursue specialized training in your choice of two of the following areas:

  • Digital Graphic Design builds knowledge and skills in creating graphics solutions (typography, raster/vector graphics, document layout, etc.) for websites, advertising and interactive media. Online.
  • Dynamic Web Development builds knowledge and skills in developing sophisticated, secure and interactive web content (e.g., dynamic web apps, e-commerce, online databases). Online.
  • Interactive Media Production builds knowledge and skills in developing interactive content for standalone (e.g., kiosks, digital signs) and integrated server-side processes (e.g., interface design, content management systems, mobile platforms). Online.

At SIAST, You Learn By Doing

You’ll spend the majority of class time learning how to use the tools of the trade and applying your creative, problem-solving skills to assignments. You’ll build practical skills in several self-directed projects, and by participating either in a work experience or client-directed project.

State-of-the-Art Software

You’ll build skills by using the latest technology. Whether you’re keen on animation or 3D modelling and printing, website analytics or social media, SIAST lets you learn on industry-standard software and hardware.

Build Your Portfolio Online

You’ll gain practical experience using online portfolio development. When you graduate, you should have your own domain, a professional presence and an online resume showcasing your best work.

Your Career

New media is being integrated in every sector: government and industry, big business and small e-commerce, education and health, sports and entertainment—you name it. New Media Communications graduates are working in advertising agencies, new media production companies, website design firms and more.

Advanced training opens more doors. Digital Graphic Design can lead to a career as a graphic artist, graphic interface designer, new media developer or web developer. Dynamic Web Development can lead to jobs in web and e-commerce as designers, developers and programmers. Interactive Media Production careers include content developer, interactivity specialist and web developer.

For more information, contact the Student Employment Services at a campus nearest you.

Program Details

Start Date(s): September

Tuition and Fees

Estimates are based on current rates and are subject to change. Amounts for a program may vary by campus. Totals shown here include all mandatory fees as well as books and supplies. For a complete breakdown of tuition and fees for this program, click here to access the SIAST campus Tuition and Fee Schedules.

 

$6,000

Admission Information

Admission Requirements

Note

  • To be successful in the program, you will require basic computer literacy.

Special Admission

Applicants who do not possess the academic qualifications for a program may be admitted if evidence of probable success can be established through a special admission assessment. Interested individuals should still apply. Applicants are automatically considered for special admission. However, some specific admission requirements may still need to be met. Refer to the ACCUPLACER© cut scores and Post Secondary Success Requirements for this program below, and review additional details concerning Special Admission.

ACCUPLACER©

  • 75 Reading
  • 75 Sentence
  • 4 WritePlacer

Post-Secondary Success

One year post-secondary studies

Admission Method

First Qualified/First Admitted

The First Qualified/First Admitted (FQFA) process is used for the majority of SIAST programs. When we determine that you meet the program's admission requirements, you will be offered admission based on the date you fully qualify for the program. The earlier you provide the appropriate documents and information that qualify you for admission to the next intake, the earlier you might begin your studies. Your application, once qualified, is always considered for the next intake. 

Applicants to programs with multiple intakes in an academic year remain in the application pool until the last intake for that academic year has begun. Programs using the FQFA process receive applications year round and maintain an application pool for each academic year. Qualified applicants who are not offered a seat must reapply for the next academic year. 

Sponsored programs or programs targeted to specific groups do not accept applications year round or maintain an application pool.

Prior Learning Assessment and Recognition

SIAST recognizes that adults learn in many different ways and through many different means. This includes acquiring knowledge and skills through life and work experience or non-formal training. Frequently asked questions regarding PLAR for this program are answered in the Factsheet. A detailed Candidate Guide, which includes a self-audit for all PLAR-ready courses, has been developed for this program. This information guides a candidate through all steps in the PLAR process.


Transfer Credit

Many SIAST students benefit from transferring credit. You may be eligible to transfer credit from or to another college or university. To learn more, visit our transfer credit web page.

 

Courses

Core Courses

CodeCourse Name/DescriptionCredits
COMM 127

Industry Communications

You will practice fundamental employability skills related to oral and written communications. You will also practice employability skills related to working effectively with others. You will learn personal employability skills and the effect of attitudes and behaviours on successful job search and career advancement.


Credit Units: 2

Course Hours: 30.0

Equivalent Courses: COMM 127A, COMM 187, COMM 191, COMM 193, JOBS 190, TCOM 105, TCOM 120, TCOM 140

Learning Methods: Prior Learning, Online, Print Distance Individual, Independent Study, Lecture/Theory, Work Based Delivery

2
COMP 102

Computer Foundations

The course provides an introduction to computer operating platforms, hardware and software applications, file management and using peripherals (including scanners and digital cameras). You will also become familiar with computer related terminology, file types, file formats and basic file management.


Credit Units: 3

Course Hours: 45.0

Learning Methods: Prior Learning, Lecture/Lab

3
DGTL 100

Digital Graphics Still Imaging

Your studies will focus on digital production techniques and processes for creating graphics and still images. The course content includes capture, creation, manipulation, compositing and digital delivery. The material you create may be integrated into a project or digital portfolio.


Credit Units: 3

Course Hours: 42.0

Learning Methods: Lecture/Lab

3
DGTL 101

Digital Audio

You will learn digital production techniques and processes for audio production and post-production. The course content includes recording, non-linear editing and mixing and delivery options and processes. The material you create may be integrated into a project or digital portfolio.


Credit Units: 3

Course Hours: 45.0

Learning Methods: Lecture/Lab

3
DGTL 103

Digital Portfolio Development

You will learn what is required to create an interesting and effective digital portfolio.


Credit Units: 3

Course Hours: 45.0

Prerequisites: MULT 124, MULT 125, DSGN 103

Learning Methods: Lecture/Lab

3
DGTL 104

Digital Presentations

You will learn how to develop and deliver digital presentations.


Credit Units: 1

Course Hours: 12.0

Equivalent Courses: COMM 109

Learning Methods: Lecture/Lab

1
DGTL 105

Digital Video

You will learn digital production techniques and processes for digital production. The course content includes shot-list creation, camera operation and techniques, computer animation process, non-linear editing, output and delivery options and processes. The material you create may be integrated into a project of digital portfolio.


Credit Units: 3

Course Hours: 48.0

Prerequisites: DGTL 101

Learning Methods: Prior Learning, Lecture/Lab

3
DSGN 101

Design Principles

You will study basic design theory in the context of visual communications. You will learn about design tools and materials, and design processes (including critiques and drawing). Using the formal elements of design, you will develop practical design skills. A basic understanding of computer terminology and operations is necessary for successful course completion.


Credit Units: 3

Course Hours: 45.0

Equivalent Courses: GAP 340, GRPH 125, GRPH 260

Learning Methods: Prior Learning, Online, Lecture/Lab

3
DSGN 103

Web Page Design Principles

You will learn how to integrate the knowledge and skills from other courses to design, develop and test effective Web sites. You will also learn how to analyze and critique existing Web sites for effectiveness.


Credit Units: 3

Course Hours: 45.0

Prerequisites: GRPH 100, MULT 120

Learning Methods: Online

3
DSGN 106

Interface Design

You will learn the basics of interface design. You will also practice creative problem solving by designing interactive environments.


Credit Units: 3

Course Hours: 38.0

Prerequisites: DSGN 101

Learning Methods: Online, Lecture/Lab

3
EMPS 106

Employability Skills

You will learn good work habits, attitudes and behaviours commonly known as employability skills. You will apply these skills to all facets of your studies.


Credit Units: 1

Course Hours: 14.0

Learning Methods: Prior Learning, Lecture/Lab

1
GRPH 100

Graphic Elements

Your studies will focus on the graphic elements of type, format and image. You will analyze how graphic elements are used alone and in combination in design. You will apply these skills to create effective communication solutions.


Credit Units: 3

Course Hours: 45.0

Prerequisites: DSGN 101

Equivalent Courses: GAP 340

Learning Methods: Prior Learning, Online, Lecture/Lab

3
GRPH 101

Computer Graphics

You will learn skills specific to creating vector and raster digital graphics. You will study a variety of techniques related to both creating original work and editing existing images.


Credit Units: 4

Course Hours: 60.0

Prerequisites: MULT 120

Learning Methods: Lecture/Lab

4
MULT 114

Introduction to JavaScript

You will learn the basics of programming in JavaScript and apply those skills to enhance Web pages. Your studies will include the examination and use of the programming model, programming concepts, events and event handlers, and variable methods. You will also study and use the Document Object Model and recognize browser and platform compatibility issues related to the use of JavaScript.


Credit Units: 4

Course Hours: 60.0

Prerequisites: MULT 124

Learning Methods: Online, Lecture/Lab

4
MULT 120

Web Authoring

You will learn computer application programs used to prepare and edit graphics, text and animation for the Web. You will acquire knowledge and technical skills in the use of these programs to develop specific components for the Web. You will learn how to use basic HTML and Web authoring applications to create basic Web sites. A basic understanding of computer terminology and operations is necessary for successful course completion. Please contact the program for specific details.


Credit Units: 4

Course Hours: 60.0

Equivalent Courses: GRPH 260

Learning Methods: Prior Learning, Online, Lecture/Lab

4
MULT 124

Intermediate HTML

You will develop intermediate HTML skills such as creating image maps, using frames, incorporating multimedia elements and adding interactivity. You will learn to create standards based websites with CSS layouts. You will apply these intermediate skills to a Web site project.


Credit Units: 3

Course Hours: 45.0

Prerequisites: MULT 120

Learning Methods: Prior Learning, Online, Lecture/Lab

3
MULT 125

Introduction to Flash

You will learn how to use the basic components of the Flash software program. Using Flash's interface, drawing tools, animation and tweening, you will create and present a Flash project.


Credit Units: 4

Course Hours: 60.0

Prerequisites: MULT 120

Learning Methods: Prior Learning, Online, Lecture/Lab

4
MULT 126

Web Development Essentials

Your studies will prepare you to set up, configure and administer various types of servers for the Web, develop data integrity and backup plans, and appreciate security considerations for Web sites. You will research and develop an e-commerce implementation plan.


Credit Units: 3

Course Hours: 45.0

Prerequisites: MULT 120

Learning Methods: Prior Learning, Online

3
MULT 129

Treatments, Storyboards and Scripts

You will learn the skills required to efficiently plan production by writing treatments, storyboards and scripts.


Credit Units: 1

Course Hours: 12.0

Learning Methods: Lecture/Lab

1
MULT 130

Introduction to New Media

You will learn what new media are, their history, current trends and future possibilities.


Credit Units: 1

Course Hours: 15.0

Equivalent Courses: MULT 116

Learning Methods: Online, Lecture/Lab

1
MULT 133

Project Development

You will practice the practical and theoretical skills needed to develop and design an interactive project.


Credit Units: 2

Course Hours: 24.0

Learning Methods: Online, Lecture/Lab

2

Electives

CodeCourse Name/DescriptionCredits
CRWT 100

Creative Writing

The course provides an introduction to creative writing and fiction. You will learn how to write for print, video, CD-ROM and the Web. You will become aware of the central purposes of the various forms of creative writing and how writers shape language to communicate ideas and values.


Credit Units: 4

Course Hours: 60.0

Learning Methods: Prior Learning, Lecture/Lab

4
MULT 122

2D Animation

You will learn the theory and animation fundamentals of traditional animation. A focus is placed on learning the 12 basic principles of animation (including squash and stretch, timing, anticipation, arcs and slow in-out). You will create a short animation sequence as a final project.


Credit Units: 4

Course Hours: 60.0

Learning Methods: Lecture/Lab

4
MULT 123

3D Computer Generated Graphics

You will learn the basics of 3D computer modeling and animation.


Credit Units: 4

Course Hours: 60.0

Prerequisites: MULT 120

Learning Methods: Lecture/Lab

4
MULT 127

Intermediate Flash

Building on your existing Flash knowledge and skills, you will learn advanced Flash features (including ActionScript programming to increase interactivity and to develop non-linear presentations).


Credit Units: 4

Course Hours: 60.0

Prerequisites: MULT 125

Learning Methods: Online

4
MULT 128

Advanced HTML

You will continue to expand your HTML skills as you learn to develop DHTML-based Web sites. You will acquire skills in Cascading Style Sheets, layers, form creation and JavaScript programming. You will use DHTML to provide animation and enhanced navigational structures for Web pages. You will also learn about the components of project proposals, develop a proposal and then develop the actual project.


Credit Units: 4

Course Hours: 60.0

Prerequisites: MULT 114, MULT 126

Learning Methods: Online

4

Core Courses

CodeCourse Name/DescriptionCredits
PROJ 101

Client Directed Project

In the new-media industry, projects are often developed to an external client's specifications. The course content provides you with the opportunity to learn and practice the skills necessary to create a project to a client's specifications and satisfaction. You must complete either WORK 106 (Work Experience) or PROJ 101 (Client Directed Project).


Credit Units: 2

Course Hours: 30.0

Prerequisites: MULT 120 or MULT 125

Learning Methods: Lecture/Lab

2
WORK 106

Work Experience

You will gain experience working in the new-media industry through a 90-hour placement. You must complete either WORK 106 (Work Experience) or PROJ 101 (Client Directed Project).


Credit Units: 0

Course Hours: 90.0

Prerequisites: COMP 102, MULT 133, DGTL 100, GRPH 100, GRPH 101, DSGN 106, DGTL 105, DSGN 103, MULT 126, DGTL 103, MULT 129, COMM 127, EMPS 106, DGTL 104, MULT 130

Learning Methods: Work Experience - Group

0

You must take two of the Elective courses above. As well, you are required to take only one of the following two Core courses:  PROJ 101, WORK 106.

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SIAST is Saskatchewan's primary public institution for post-secondary technical education and skills training. A member of Polytechnics Canada, SIAST's programs range from certificates to degrees. The institution serves 26,000 distinct students through campuses in Moose Jaw, Prince Albert, Regina and Saskatoon, and through extensive distance education opportunities.

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